Created: Wednesday, 27 August 2014 10:31
It's been announced that we can expect the .realtor TLD (top level domain) to be available within a few months.
This presents a golden opportunity for you to grab your own domain (joesmith.realtor) or a domain aimed at your niche market (waterfront.realtor) before the crowd grabs all the good ones!
But once you have your domain, what then?
Read more: Making Your Real Estate Website Come Alive!
Created: Saturday, 09 August 2014 11:34
Recently there's been a lot of FUD (Fear, Uncertainty, Doubt) among real estate agents about what will happen after the Zillow / Trulia merger is completed. Many agents and brokers are nervous that this suddenly more-massive player will steal pageviews from local real estate websites, force agents to pay for favorable rankings in search results, and possibly push smaller agents out of the game entirely.
There's no doubt that the merger is a bit of a game changer-- but that means it's more important than ever for your brokerage or agent website to be professional, polished, and above all, relevant to your local area! Your specialized expertise in the community you serve is the key differentiator between you and a hundred other places a potential buyer can get information. So play up this expertise and make your site the one-stop-shop for information about your turf. Here's some ideas on how to make this happen:
Read more: 6 Ways to Connect Website Visitors to Your Community