ROW Adventures Overview ROW Adventures is the foremost whitewater and adventure guide and outfitter in the state of Idaho. Running more rivers and serving more destinations than the competition meant that the word was getting out-- their Galapagos trip, the only one of its kind that allowed camping on the islands, was getting written up in prestigious journals and was attracting attention worldwide. ROW brought in the Thinkery to totally redesign and re-purpose their web properties at www.rowadventures.com and www.riverdancelodge.com. In a matter of months, the sites were live, traffic and search engine rankings were up, and most importantly, ROW had a fresh, professional look that told visitors that they were dealing with the best.
Main Features The core of the ROW Adventures website is the custom-developed "Trip Agent" component designed and built by the Thinkery staff. This tool allows the ROW office staff to add, maintain and control hundreds of trips from an intuitive web-based backend. All information is maintained in a secure database, and all trip information is dynamically updated in real time on interactive Flash maps, Google maps, and colorful photo galleries. Trip Agent means that ROW can concentrate on what they do best-- deliver world-class adventure travel experiences, rather than learning HTML and editing code, and better still, they never have to wait on their web design company to make expensive changes or hire dedicated IT staff. Technologies Utilized ROW's websites are built with open-source tools, including PHP and mySQL. The Flash and Google map components are fed by a custom dynamic XML datafeed developed by the Thinkery. See for yourself! http://www.rowadventures.com and http://www.riverdancelodge.com
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